Media Relations

The media is an important conduit to the public and your key stakeholders. Effective media relations can help increase support for your initiatives and activities, and build trust with the news media and the public.

Ali has a background in the news media and experience managing the media relations department at one of B.C.’s highest-profile organizations. She brings her expertise as a spokesperson and strategic media coach and her knowledge of local issues to help clients plan and implement effective media relations programs. Her services include:

  • Strategic media relations planning
  • Media training sessions for executives, managers and spokespeople
  • Training and development for media relations and public affairs teams
  • Delivering supporting materials, news releases, backgrounders and internal briefing documents Media event management
ali hounsell 604.219.1450 ali@sidewaysrain.ca ali@sidewaysrain.ca